Engagement Time +47.08% and Engagement Rate +19.23%
The Challenge
Tasked with creating a new website for Sumo Group, consolidating their existing Orchard Core studio websites into a single Multi-site WordPress platform. This involved a completely new design while maintaining the individuality and separate themes for each studio.
Goals & Objectives
Ensure a seamless migration to a unified platform, reduce total ownership costs, decrease content management time, and increase users across the site.
Our Approach
Our process involved consolidating the existing Orchard Core websites into a Multi-site WordPress platform, ensuring each studio retained its unique identity. We migrated all content, set up a structured database of games, and developed an extensive news archive.
Key Metrics
Visitors to Main Site, Visitors to Studio Sites, Hosting Costs
The Results
The result was a seamless migration, reduced total ownership costs, reduced time for content management, and a ▲+47.08% increase in engagement time and ▲+19.23% engagement rate.