AI-Enabled Websites

Cloud Hosting & Managed Infrastructure

Most websites sit on shared servers with fixed resources. That works until it does not. Traffic spikes expose the limits. Performance degrades under load. EXPRE builds websites on cloud infrastructure from the ground up — AWS, Google Cloud, or Azure as the foundation, paired with the CMS and front-end stack that fits your operation.

Discuss Your Infrastructure
99.9%Uptime target for managed sites
Sub-2sPage load time target
Multi-AZRedundancy across availability zones
AutoScaling without manual intervention

How Cloud Infrastructure Changes the Equation

Cloud-hosted websites draw on a network of servers rather than a single machine. When traffic doubles on a Monday morning, the infrastructure adjusts without manual intervention. Resources scale up during demand and back down during quieter periods, keeping costs proportional to actual usage.

Auto-Scaling

Traffic distributes across multiple instances with load balancing from day one. Auto-scaling rules bring new capacity online before users notice any degradation — not after complaints arrive. For businesses with growth ambitions, this matters.

Built-In Redundancy

Your site runs across multiple availability zones. A hardware failure in one location does not take your business offline. For ecommerce operations or high-traffic service businesses, that resilience is not optional.

Developer Control

Staging environments match production exactly. Deployments happen in seconds. Rollbacks are clean. Infrastructure managed as code — version-controlled, repeatable, and auditable. An identical environment in a different region can be replicated in under an hour.

Performance and Reliability

Cloud infrastructure and site performance are connected but distinct. EXPRE pairs cloud hosting with content delivery networks, image optimisation, and caching strategies to bring page load times under two seconds for visitors across the UK and beyond.

Core Web Vitals scores improve measurably when a site moves from traditional shared hosting to a properly configured cloud environment. Largest Contentful Paint, Cumulative Layout Shift, and Interaction to Next Paint all benefit from faster server response and better resource management.

The Technology Stack

The specific stack depends on your requirements, but the building blocks are consistent.

Compute and Database

Managed services such as AWS EC2, Google Cloud Run, or Azure App Service reduce operational overhead without sacrificing control. Databases run on managed RDS or Cloud SQL instances with automated backups and point-in-time recovery. Object caching via Redis reduces database load and accelerates dynamic page generation on WordPress and Drupal projects.

Content Delivery and Caching

Content delivery runs through CloudFront or Google Cloud CDN, with edge caching configured to serve static assets from locations close to your visitors. Full-page caching at the server level means that dynamic CMS pages serve from cache the vast majority of the time, reducing server load and improving response times.

Who Benefits Most

Ecommerce businesses with seasonal peaks are the clearest candidates. Black Friday, Christmas, January sales — cloud infrastructure absorbs these surges without the manual capacity planning that traditional hosting demands. Media publishers, recruitment platforms, and any business that has experienced downtime costing real revenue should consider the move.

The cost difference between cloud and traditional hosting is often smaller than a single hour of lost trading on a high-volume site.

Frequently Asked Questions

Is cloud hosting more expensive than traditional hosting?
Not necessarily. Cloud costs scale with usage, so a smaller site may pay less than a fixed hosting plan. Larger sites pay more but gain measurably better performance and reliability. We model costs transparently before any project begins.
Can my existing WordPress site move to cloud hosting?
Yes. Most WordPress, Drupal, and Magento sites can migrate to cloud infrastructure. We handle the migration, DNS changes, and post-migration testing to ensure nothing is disrupted.
What cloud providers do you work with?
Primarily AWS, Google Cloud, and Microsoft Azure. The choice depends on your existing infrastructure, budget, and technical requirements. We are platform-agnostic and recommend what fits your specific situation.
Do I need a technical team to manage a cloud website?
Not with EXPRE managing it. We handle infrastructure monitoring, security patching, scaling configuration, and backups as part of our managed service. Your team focuses on running the business, not the servers.
How long does migration to cloud hosting take?
Typically two to four weeks for a standard site migration. Complex sites with custom integrations may take longer. We plan migrations carefully to avoid downtime during the switchover.

Move to Cloud Infrastructure

If your current hosting is constraining site performance, it is worth a conversation. Contact EXPRE for a consultation and we will assess whether cloud infrastructure is the right structural move for your business.

Infrastructure That Scales With Your Business

Stop limiting your website's growth with hosting that cannot keep pace. Talk to EXPRE about moving to cloud infrastructure.

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